With Facebook membership at more than 400 million worldwide and Twitter with more than 80 million registered users, businesses of all sizes are now looking at using social media as part of an effective SEO strategy, and for good reason. However, one of the easiest and most overlooked ways to improve SEO is with Press Releases. However, there are still some who are skeptical about the whole idea of the press release being used as an SEO strategy. And they have good reason, as the SEO press release has become associated with spam over the past few years due to shady free press release directories and even shadier marketing tactics, but that doesn’t mean a few bad apples have spoiled the whole bunch. Read more »

On the heels of our interview with Andrew Houle about the merits of designers using twitter, we decided to write up our own tutorial on the right and wrong ways to use Twitter.

Social networking can be one of the most important strategies for Freelancers to generate clients and new business leads. With that being said, simply having a twitter account or a blog will not equate into anything other then another site to update if it is not used the right way. There are definite basic strategies and concepts which utilize these powerful tools in the right way to help increase your client base. So let’s get started: Read more »